An introduction to ChatGPT from Open AI

An all-purpose tool for online marketing professionals. I explain you in this article some SEO commands and how you can use it for your business.

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Marc Heiss

Author: Marc Heiss
Position: Management
Updated: 09.01.2023

The almost unlimited possibilities of ChatGPT from Open AI

ChatGPT is a neural network model developed by OpenAI. It is part of the GPT (Generative Pre-training Transformer) family of models and is specifically designed to carry out human-like conversations.

One of the main features of ChatGPT is its ability to respond in a natural way, taking into account the contextual information of the previous messages in the conversation. This makes it a useful tool for chatbots and other applications that want to enable human-like communication.

There are several ways to use ChatGPT. One option is to use the OpenAI API, which provides access to ChatGPT and other models from OpenAI. 

Before you can chat with the AI, you need to create an account here:

First steps with the ChatGPT

After you have created your account via the link above, you can now start chatting directly via the chat mask shown in the image below.


In principle, you now have an infinite number of ways to use AI (artificial intelligence). In this article I will show you the most important possibilities for SEO & Online Marketing relevant application purposes.

ChatGPT for SEO

Currently, almost everyone is talking about the possibilities of ChatGPT. Especially for SEO there are some very helpful options.

1. title and meta descriptions

To create coherent meta data, you could use the following command, for example:

Write me a Meta Title and Meta Description (maximum 190 characters) for a content page on the topic: “ChatGPT for SEO”. Also use a call-to-action at the end of the meta description.


2. create structured data with markup

In today’s world, it is hard to imagine SEO without structured data. Thanks to AI, it is now very easy to have questions created including correct markup for your articles.

Create me 5 questions & answers about ChatGPT for SEO and create the FAQPage award of this with JSON-LD right after.

3. topic research during content creation

To save time on content research, you can use this command for other relevant topics.

What topics are most relevant to users searching for “ChatGPT for SEO” and are worth covering in an article?

4. keywords clustering

If you have a lot of keywords on a topic and would like to cluster them quickly and easily, here is a very simple way. All you have to do is pick out the keywords and submit them with this command.

Sort the following keywords into meaningful clusters in table format: “Insert Keywords”.

Closing words

This is just a small sample of the possibilities of ChatGPT for SEO. But here above all: Experiment and try yourselves. There are almost no limitations here. 

Questions & Answers

ChatGPT is a new tool that helps you optimize your SEO strategy. It offers individual tips and tricks for your website and helps you to increase your traffic.

ChatGPT analyzes your website and gives you specific tips on how to improve your SEO. You can easily access it through a chatbot and ask your questions. ChatGPT will then provide you with appropriate answers and suggested solutions.

Yes, ChatGPT offers a free trial that you can easily access from the website. This way you can find out if ChatGPT is suitable for you before you decide to buy a paid version.


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