The Google Ads Editor

Make changes to campaigns effortlessly with the Google Ads Editor!

Google Ads Editor is free to download and offers many handy features (e.g. offlining, bulk changes) to make your work easier.

What exactly is the Google Ads Editor and how it works, we answer in this article.

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What is the Google Ads Editor?

Google Ads Editor is a free downloadable application to manage your Google Ads campaigns.
The basic process is simple: download one or more accounts, make changes offline, and then upload the changes to Google Ads.

Google Ads Editor allows you to save time and make changes in bulk relatively quickly.

What features does the Google Ads Editor offer?

Any advertiser with an account of any size can use Google Ads Editor. However, this is especially useful for accounts with multiple campaigns and long lists of keywords or ads.

The following functions are included:

  • Use bulk editing tools to make multiple changes quickly.
  • Export and import files to share proposals or make changes to an account.
  • View statistics for all campaigns or a subset of campaigns.
  • Manage, edit and view multiple accounts simultaneously.
  • Search and replace text across ad groups or campaigns.
  • Copy or move elements between ad groups and campaigns.
  • Undo and redo multiple changes as you edit your campaigns.
  • Make changes to campaigns before uploading them to your account.
  • Keep working even when you are offline.

You can download Google Ads Editor here.


How do I use the Google Ads Editor?

First, download one or more accounts to use Google Ads Editor. You can then make changes offline and upload the changes to Google Ads.

The following step should be done:

Download an account: First, download one or more Google Ads accounts.

Make changes to the account: You can make individual changes (for example, copy and paste a keyword into another ad group) or make changes in bulk (for example, replace text across multiple ads or import a list of updated campaigns). 

Share changes (optional): You can share suggested changes with colleagues or reviewers and import and review their changes.

Review changes: Before you publish your changes to Google Ads, run Review Changes and fix any errors or warnings.

Publish changes: After you upload the local changes in the editor, your changes will be displayed in your Google Ads account.

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Marc Heiss

Author: Marc Heiss
Position: Management
Updated: 09.03.2021

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